Panel Discussion: How to Build a Roadmap for Online Engagement

Alterian's Engaging Times Summit

 

How to Build a Roadmap for Online Engagement

Panel Discussion; Moderated by Mike Talbot, Chief Technology Officer, Alterian at Alterian's Engaging Times Summit

 

Learn how leading customer engagement agencies are leveraging technology and data to build customer engagement infrastructures that enable engaging multi-channel execution. What is it? Why is it hard? If it is easy why aren’t you doing it?

 

Panelists include:

  • Raghu Kakarala, VP Strategy, Engauge
  • John South, Principal of Customer Engagement, RAZOR
  • Patricia Lyle, Managing Partner, Tribal DDB
  • Rick Miller, Vice President - Interactive Marketing, Hanson Dodge